The growing importance of a digital release
Newspapers are facing a bigger challenge than ever before. Circulation numbers all over the world are decreasing as the digital world continues to gain importance in the media industry. A growing number of actions has been taken in order to prevent the decrease in circulation numbers.
Will we see you in October at the World Publishing Expo 2015?
Thousands of media professionals will gather on 5-7 October in Hamburg for the world's leading publishing exhibition.
Use of customized google analytics events in the media industry
A few of the Google Analytics metrics have been customized to our use (i.e. Custom Variables and Page Path levels), which allow us to analyse interesting Application-specific data.
4 obstacles media houses face today - Q&A with Mario Garcia
Garcia talked about the development the publishing industry has undergone through his many years of working with both printed newspapers and e-papers.
Interstitials – a new player in digital advertising
Endless publications and firms are driven by income from ads and it’s most definitely here to stay.
Level of engagement time with e-papers
Keeping the reader engaged can be a key element in obtaining high loyalty.
How to use storytelling in digital publishing
Especially when talking about digital publishing, media houses have a unique opportunity to adapt content to readers’ use of new media.
New 2015 User Survey tracks behavior tendencies
In cooperation with media companies all around Europe, Visiolink and visiolab have conducted a new survey among more than 8.000 readers who access newspapers on their smartphones and tablets.
HTML5-based browser solution for Desktop
Visiolink introduces AUTHENTIC for Desktop, which is our totally redesigned browser-based solution for desktop and laptop
Are newspaper reading habits changing?
The answer to the question: "Are newspaper reading habits changing?", is yes. The nature of the modern publication has changed dramatically over a span of very few years.
Are printed newspapers the publishing industry’s dinosaur?
The obvious answer to this question is no. Of course not. In the United States alone, over 56 million newspapers are sold daily and over 60 million are sold every Sunday.
Visual Impressions #vid15
A picture gallery of our conference day at the Hilton in Copenhagen.
The importance of availability
For newspapers and magazines, unavailable content can have very costly consequences, and is simply not an option.
A new generation of news consumers
This case is a description of a real-life experience of a very nice approach to including e-papers in a promotional campaign, connected to an everyday situation.
Inspirational E-Paper Case from A Hotel in Norway
This case is a description of a real-life experience of a very nice approach to including e-papers in a promotional campaign, connected to an everyday situation.
Leading European media houses to gather in Copenhagen
On June 8. 2015, thought leaders from the media industry will gather at Hilton Airport Hotel in Copenhagen for Visiolink Insights Day 2015.
Securing the optimal ROI on e-paper investments: act on data
Based on a growing demand from media companies currently ‘navigating without a compass’, a new group of industry experts has formed the Business Intelligence and Consulting company, visiolab.
The Biggest Challenges in Desktop Browser Development
App development is getting lots of attention today, and rightly so. Mobile and handheld browsing has grown explosively in recent years, and more and more users are making the switch to handheld devices.
Volksstimme goes on the air with the new DYNAMIC
Magdeburger Verlags- und Druckhaus, a German media company based in the city of Magdeburg, publishes 18 different local editions of its Volksstimme newspaper
Acclaimed business professor at Visiolink Insights Day
We are proud to reveal the name of our second keynote speaker at the Visiolink Insights Day 2015 on 8 June: Associate Professor Nils Randrup.
Augmented book reading via digital newspaper archives
Reading the original articles in the original layout was an entertaining experience and augmented my pleasure in reading a fantastic book.
Visiolink prepares for the future with a new CSO
Schani Stig Thomsen has been brought in to ensure that Visiolink remains able to provide customers with the right digital media solutions.
Digitalizing a cultural heritage with crowd funding
Media publishers all over the world are rapidly realising that digital archives carry great value. However initial costs to establish an archive can be quite high due to the process of scanning large amounts of pages.
One digital supplement for 62 local newspapers
The e-paper is a great way to present newspapers on the different digital platforms, such as smartphones, tablets or PCs.
Meet us at Digital Media Europe 2015 in London
The migration to a digital future is continuing, and at many media houses around Europe we are glad to play a role in the transformation.
2 Quick Examples of Digital-Only Holiday Newspapers
It is important for newspapers to be available at all times to attract new customers
The value of surveys in digital transformation
From March 20 to 25, Visiolab conducted an anonymous user survey, in which more than 4,000 respondents answered questions about their e-paper reading habits and news consumption in general.
Who is the first keynote speaker at Visiolink Insights Day 2015?
We are proud to be able to announce that the first keynote speaker on the Visiolink Insights Day 2015 on the 8/6–2015 is Dr. Mario R. Garcia.
How To Gain New Revenue From Value-added Ads In E-papers
For many newspapers and magazines, it can be a challenge to establish a thriving and growing revenue stream from e-papers.
New concept for interactive ads
In recent years, interactive, engaging, funny and effective ads have increasingly become the focal point of the dialogue we have with our clients.
Visiolink Insights Day 2015
This June, we will be hosting customers from all over Europe at the Hilton Airport Hotel in Copenhagen for our Insights Day 2015 and we are excited to see as many of you there as possible.
A CEO who cares – A day in Customer Care
On Wednesday, 25th February I spent a day in Customer Care, alongside Visiolink CEO, Kenneth Boll who was doing a one-day internship in the department.
DagsVara 2015 - Disrupt yourself!
The newspaper conference Dagsvara 2015 will be held in Stockholm, Sweden on March 19-20.
Why Newspaper Apps Are Just Like Bicycles
A Strategic View on Apps-as-a-Service
Visiolink customers: put this Insights Day into your calendar now!
We love to listen to our customers. This is an important element in continually improving our service for you.
Standard does not imply simple! Watch our Apps-As-A-Service webinar
Now is your chance to learn how to obtain better e-paper app solutions with Apps-As-A-Service, both now and in the future.
Transcript from Mediafacts National Publishing Day
For you who want the possibility to share our video insights, we also offer them here in the blog in pure text for you to read and share.
Young Gun As New Visiolink CEO
Kenneth Boll becomes new CEO of the digital publishing solutions company
Standard is King – Five New and Highly Useful Starting Pages
This blogpost will focus on the features launched in the Standard category.
5 Strategic Values for Digital Transformation
We cover some of the challenges media houses face today and offer five value statements that can be applied to the structured work for a future media strategy.
Today, we would like to introduce you to another way of thinking about apps heavily inspired by “Software-as-a-Service”, or SaaS. We call it: “Apps-as-a-Service”.
First steps on the road to a digital publication
This blog is for anyone who wants to gain an insight into some of the automated IT processes that Visiolink uses to process their newspapers or magazines. Happy reading!
Transcript of the Rich Media Ads webinar
In this blog post you have the possibility to read the transcript of our latest webinar on rich media ad interstitials. You can offer your advertisers a product for your e-paper that will make readers stop in their tracks and interact with the message - in surprising high numbers.
Upgrade your app to a standard
Upgrade your app? We continuously work to further develop and stabilise our code base, as well as to expand the framework of our standard features
How to obtain better app solutions
In 2015 the apps you offer your readers will grow in importance. More readers are on digital platforms, with smartphones and tablets especially popular for accessing them.
Top 5 most popular blog posts of 2014
As 2015 has just started, we’d like to take a moment to revisit the most popular posts on the Visiolink Digital Publishing blog.
The need to create additional value for the readers
One of our by far most popular Visiolink Insights has been the report “E-paper 2.0”.
A far better reading experience
Visiolink's new display format, DYNAMIC, has completed its first year of use and has now been launched in over 70 apps in Scandinavia. In addition, a new version was recently released for use with Android devices.
The iPhone 6 winner has been drawn!
We would like to thank all of you who have participated in the Visiolink December calendar draw.
Best holiday wishes from Visiolink
Holiday greetings from Visiolink
Why NDC reverted to a replica tablet newspaper
The previous app has been replaced by an e-paper that, according to market research, is a better match right now to what the readers want.
Webinar Recording: Rich Media Ads in the E-paper
In this Insights session, you can see some of the new opportunities with rich media ads in the e-paper
The huge untapped potential of the e-paper
While circulation figures for the typical printed newspaper continue to fall, editorial and commercial management teams will be pleased to know that the number of digital users of computers, tablets and smartphones is on the rise.
Free copy of the Rich Media Ads Report!
In spite of the possibilities of using digitalization to enhance the attention and experiential qualities of newspaper advertising, most ads in digital papers are still simple and static copies of the printed ad versions.
All I want for Christmas…
With Christmas rapidly approaching, and with all of us at Visiolink gradually getting into the spirit of the Season, we have produced something new this year in the form of an advent calendar.
Video transcript: How to proactively work with media transformation
This blog post is a full transcript of the “How to proactively work with media transformation” video with Kenneth Boll.
Is Flash really dead?
When is it safe to declare a technology obsolete or outdated?
The neglected platform
The world is becoming increasingly mobile, and tablets are often more travel-ready than laptops. But don't forget another important platform.
1 Day – 2 Conferences – 4 People
On 26 November 2014 Visiolink will sponsor and participate in two important European newspaper conferences – one in Germany and one in the Netherlands. Both will focus on the crucially important digital transformations sweeping media houses in recent years.
10th of November 2014: a day where a digital archive really makes sense
Big data - Big Impact
On Thursday November 13th, Aarhus University will facilitate a conference on Big Data. CEO of Visiolink, Jens Funder Berg, will alongside Tonny S. Jensen from State and University Library, speak on how Visiolink uses Big Data when exploring newspaper archives and how people use them.
Share all the good stories
Research has shown that we share our experiences on social media primarily to please others, to define ourselves, develop and nurture our friendships or to bring attention to a particular matter.
Targeted business intelligence for a digital newspaper
I want to share a little story with you regarding some very targeted business intelligence and how we used it ourselves at the World Publishing Expo.
Personal thoughts after a great WPE14
Last week – after the World Publishing Expo 2014 – during the 800 km drive from Amsterdam to Aarhus in Denmark, I had time to think about the experiences I was bringing home.
Make your e-paper more interactive with 3 new features
We offer 3 new features that help the digital publication to become interactive. All of the three features keeps the reader in the newspaper universe, thus increasing loyalty towards the paper.
New advertising opportunities: Rich Media Interstitials
Now you can offer your advertisers a Rich Media ad product for your e-paper that will make readers stop in their tracks and interact with the message.
Why We Love Windows 8 (And You Should, Too!)
We have supported the platform for a long time and we are very happy with the latest developments and improvements on the platform. With a Windows 8 app from us, your readers will have a quick and easy access to the newspaper, regardless of whether they use a PC or tablet
E-paper 2.0 - What could a future e-paper look like?
The struggling newspaper industry and the free news phenomenon have made it clear that there is a need for change, a rethinking of how to reach today’s news readers.
Hitek conference: Why Ingeniøren's cultural legacy should be online
Denmark's Society for Historic Technology (Hitek) kicks off the discussion of why it is important to make 200,000 pages of engineering history available online.
5 reasons to visit Visiolink at World Publishing Expo 2014
Up to this years World Publishing Expo in Amsterdam we asked a few of our customers what they thought was important in their relationship with Visiolink. Here are their answers.
VIDEO INTERVIEW with COO Kenneth Boll
In this interview with Kenneth Boll, COO at Visiolink, we discuss a programme he is participating in this year, the Nordic Media Programme.
Will you be there? We sponsor the 7th Tablet & App Summit in Amsterdam
We proudly sponsor the Tablet & App summit again this year. We look forward to meeting you all.
Android app gets a much-needed facelift
We announced in August that we would no longer be supporting versions of Android older than 4.0.3. We are convinced that the advantages of upgrading will engender as much enthusiasm with you as it does with us.
A Big Push for Early Release of the Newspaper
Earlier in this blog, we described the effects of implementing an earlier release of the digital newspaper – to make it possible to receive the latest news the day before readers of the printed paper.
Ingeniøren’s digital magazine archive is live!
Danish engineering magazine Ingeniøren has opened up access to more than 100, 000 pages of old and valuable content.
Update on iOS 8 & the new iPhones
Since yesterday’s Apple keynote with the presentation of the iPhone 6 and 6 Plus, we have been reading, studying and experimenting with the Gold Master seed of the development tools and iOS 8.
Things Aftonbladet Can Teach You
Aftonbladet in Sweden will be presenting an interesting case on digital reader revenue at this years Tablet & App Summit in Amsterdam.
We invite you to a DYNAMIC Tuesday
As always, we at Visiolink want to take part in this networking, and we invite you to our stand on Tuesday afternoon from 17.00.
The winner of our customer satisfaction prize
During the last few months, we sent out our yearly customer satisfaction questionnaire to all our customers, and we value all the answers and feedback we have received.
The Dynamics of Reader Response on Digital Ads
Visiolink has recently carried out two studies related to ad performance in digital newspapers.
Information about Android Support
From September 1st 2014 we will no longer support Android versions lower than 4.0.3.
5 Things About The World Publishing Expo You Want To Know
We are at the moment busy planning for the World Publishing Expo 2014 in Amsterdam. Here are 5 things about our participation in the Expo:
Which ad types perform the best in the e-paper?
Visiolink takes continuously part in research projects in areas as digital advertising, reader behavior and other topics that are of importance to media houses today.
Focus on knowledge ensures continued growth
Despite heightened global competition and more mature purchasing patterns among media companies, Visiolink has maintained and expanded its position by focusing on the innovation of products, concepts and services.
How we read the news on iPads!
Are headlines more important than photos? Are we willing to pay for more in-depth content? Which display format do readers actually prefer?
First launch of the DYNAMIC viewing platform
Take part in Visiolink's new series of webinars
Take advantage of the many opportunities offered by newspaper app and web browser. Generate new business with digital advertising
iOS 8 - New possibilities? - Part 3
Apple are extending the way apps can communicate with each other and the users by adding ‘App Extensions.'
Watch our Business Intelligence Webinar - whenever you have the time!
We have made a special 3-part version of our Business Intelligence webinar
iOS 8 - New possibilities? - Part 2
This time about the Improvements to the app testing workflow in iOS 8 and a new data source for doing Business Intelligence
May news from Product Management
May has brought about a number of new developments on all platforms. Some are new features, some will improve stability, and a whole new platform has even been developed. Here you'll find a summary of the most important and latest news.
Will we see you in October at the 2014 World Publishing Expo?
Thousands of media professionals from more than 90 countries will gather on 13-15 October in Amsterdam for the world's leading publishing exhibition.
iOS 8 - New possibilities - Part 1/3
As most of you will know, Apple introduced iOS 8 to developers on the first day of the WWDC on June 2nd.